Introducing Apogee's New Sales and Marketing Director

by Holly Hudson

We are proud to introduce Keegan Garrity as Apogee's new Sales and Marketing Director. He is filling the position previously held by Chris Madsen and will play a critical role in expanding and solidifying the company's reach worldwide. Keegan's been working tirelessly to understand our customers, distributors, and partners, and we are excited about what his transition into this new role means for the future of Apogee Instruments.

Keegan will be reporting to Devin Overly, Apogee's Chief Operating Officer:

We are thrilled to have Keegan join our team at Apogee and have high expectations for where he can take us with his expertise in analyzing market trends and shaping customer-centric strategies. With his impressive sales and marketing background, Apogee is now better positioned to offer our customers valuable marketing information, premium products, and top-tier solutions.

Keegan is an accomplished marketing professional who brings 15 years of experience and a proven track record in driving revenue growth and brand awareness. He has worked in various industries, including travel & tourism, home furnishings, ad agencies, and health care. Most recently, he served as the Vice President of marketing at Wander, a digital mapping service for the world’s top tourist destinations, where he oversaw a full rebrand, developed and implemented a multi-channel lead-generation strategy, and forged strong business relationships.

As the director of sales and marketing, Keegan will lead and develop Apogee's marketing campaign to provide our customers with the best products and support resources available. He is already underway to optimize our sales channels and marketing efforts. Keegan is eager to attend upcoming tradeshows, conferences, and workshops to develop relationships with our customers, distributors, and integrators. Be sure to say hello if you see him!

Keegan is excited to join the Apogee team:

Apogee has all the right ingredients for a successful company: a rich history of providing quality scientific instruments, a reputation that has consistently earned repeat business, a compelling founder story, a sustainable business model, and an effective internal team.

I couldn’t be more enthusiastic about joining and building upon a great foundation.

Keegan Garrity